Great run down of the (sometimes futuristic) use of typefaces on Mad Men.
With so much attention to creating an authentic portrait of the early 1960′s, it’s a bit on when they’re caught blatantly using fonts from this decade. However, the fact that the show is so good is the only reason people are taking notice of these types of things.
On another note, netflix Helvetica and these things will actually start to matter to you.
(thanks Dan)
